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Best SEO Keywords for Real Estate Agents

  There is no getting around it, any SEO campaign you run for your real estate agency, no matter how brilliantly executed, stands or falls based on your target keywords. If you have selected the right keywords, you will get more and more organic website traffic from Google as time goes on. Choose the wrong keywords, and your competition will surpass you. But there is plenty to be excited about! Did you know that there are over 220,000 U.S. based online searches for real estate agents each month? By optimizing your website with the Top SEO keywords for real estate agents you are providing yourself with inbound leads that will only serve to complement the ones you generate through referrals and traditional advertising methods. Here are the Top SEO Keywords for real estate agents in the United States courtesy of the Google Keyword Planner

Where does your website rank?

Get your SEO report to see not only where your website ranks for key search terms, but also your competitors too. 

The 50 Best SEO Keywords for real estate agents

Keyword CompetitionAvg. Monthly SearchesCompetition Level
real estate agent90,500Medium
realtors near me74,000Medium
real estate agents near me22,200Medium
real estate brokers near me5,400Medium
buyers agent3,600Medium
the agency real estate2,900Low
keller williams agents2,900Low
commercial real estate agent3,600Low
realty companies near me3,600Low
top real estate agents2,400Medium
coldwell banker agents2,400Low
remax real estate agents2,900Low
find a realtor2,900High
dual agency2,400Low
realtors in my area2,400High
exclusive agency listing1,900Low
the property shop1,000Low
listing agent1,600Low
realtor company2,400Low
my realtor1,900Low
local real estate agents1,900Medium
best realtor near me1,900High
remax agents1,300Low
find a real estate agent1,900High
kw realtors1,600Low
rayni williams880Low
best realtor1,600Low
barnes realty1,300Low
best real estate agent1,300Medium
selling agent1,300Low
best real estate agent near me1,300High
property agent480Low
keller williams real estate agents1,000Low
redfin agents1,300Medium
remax estate agents720Low
being a real estate agent990Low
top realtor880High
berkshire hathaway agents720Low
top realtors near me720High
zillow real estate agents720Medium
luxury real estate agent590Medium
idx website590High
real estate agents I trust590High
dual agency real estate1,000Low
realty agent720Low
commercial real estate agents near me720Medium
new real estate agent480Medium
redfin real estate agent590Medium
max realty390Low
list of real estate agents720Medium

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Utilizing the Top SEO Keywords for Real Estate Agents

The key to ranking well when it comes to the top SEO keywords for real estate agents it falls within 7 key components.

1. Making sure that your website is mobile-friendly, fast, and secure.

2. Incorporating your SEO keyword into top search results related to real estate agents

3. Optimizing your website’s content, title tags, headings, and meta descriptions for your keyword.

4. Claiming and optimizing your Google My Business Profile completely.

5. Claiming and filling out your local directly listings with the same consistent NAP (Name, Address Phone Number).

6. Creating a key-phrase-optimized blog that contains high-quality content that is updated regularly.

7. Using photos and videos in your text that have been properly optimized with your SEO keywords for real estate agents

The Three Steps You Need to Take to Rank Well 

Ranking your website to be the #1 search result in your area involves a number of key components, and executing those strategies correctly each and every time. As small business owners, we understand that our websites need to be optimized and indexed correctly, but here are the three main factors to consider.

Local SEO – Your website needs to be optimized for local searches. Local SEO helps you to target customers searching within a specific geographic location. This is important because 33% of all clicks, go to the top 3 search results on the 1st page of Google. So if you have optimized your website for local SEO, you will automatically guarantee yourself a share of 33% of all online searches for keywords relating to your company. Here at MarketKeep, we will do the work necessary to boost your ranking online in 4 steps.

  1. Find high ranking search terms/queries your target audience is using
  2. Build high-quality content that will attract website visitors
  3. Optimize your  Google Business Profile to take advantage of local searches
  4. Optimize your SEO strategy through your Google Analytics Account

On-Page SEO – 

A big part of our SEO services for real estate agents centers around on-page SEO. On-page SEO is the practice of optimizing each page of your website in order to rank higher in search results and earn more relevant traffic in search engines. That means optimizing each service you offer so that you can rank in the top search results not only for your company’s name but important searches related to the services you offer as well. We will also work on optimizing your meta tag titles and meta tag descriptions so that they successfully articulate what your agency does. 

Off-Page SEO –

 Have you ever noticed that when you search for your company in one location versus another you might rank differently? That is directly related to what is called, your Domain Rating. That is how strong of a website you have organically. Our off-page SEO services for real estate agents focus on finding high-quality websites to help link back towards your website. This link building strategy helps to ensure that no matter where you are searching from geographically, your website can be found in the top places.

About MarketKeep

MarketKeep is a digital marketing agency for small businesses and start-ups based in Towson, Md. Our goal is to help small business owners plan, place, and optimize their digital marketing strategies. MarketKeep is proud to offer our clients the following services:

Website Design – As a website design company we build websites that represent you and your brand and instantly builds a connection with your customers online. To learn more about our website design capabilities please contact our website designers

SEO Company – As a Maryland SEO Company, we partner with small businesses to help grow their organic presence online through on-page, off-page, and reputation management techniques. To learn more about our SEO services for small businesses please contact our SEO team

Pay Per Click Experts – As your SEM Agency MarketKeep will plan, place, and optimize your SEM campaigns so that you are maximizing your SEM campaign. To learn more about our SEM Services please contact our SEM team

Social Media Management – Tired of running your social media accounts on a daily basis? Not sure what to post? As your Social Media Marketing Assistants MarketKeep will plan, place, and optimize your social media strategies. To connect contact our Social Media Management Team today. 

Local SEO – So many of us rely on our phones to find businesses and products that are close by. Don’t miss out on an opportunity to connect with customers in your backyard. As a Local SEO agency MarketKeep helps to position your business online to acquire Local SEO searches. Learn more by contacting our Local SEO Agency Team