Questions to ask a website design company in Baltimore
88% of consumers search for a product online before purchasing it in-stores. As a small business owner that presents a huge opportunity in your local market. The more you invest in your website design, the more qualified leads you can drive to your website, and the more engaged your target audience becomes with your company. The question becomes, how do you select the right website design company in Baltimore for your business? Here are 8 questions to ask a website design company in Baltimore to make sure they are the right fit.
9 Questions To Ask A Website Design Company in Baltimore:
How much experience do you have in website design?
Experience matters. While it is not necessarily bad to partner with a small business website design company that only has 2 or 3 years of experience, it is important to work with firms that do have experience. They can troubleshoot issues faster, streamline the process, and get work done quickly.
What kind of websites do you design?
Website design can encompass a variety of things from e-commerce sites, to simple service websites. By asking potential vendors this question you can quickly assess if the company you are speaking with will be a good fit or not.
So for example, if you are looking to partner with a company that designs websites for restaurants, but the company you are speaking to only develops websites for plumbers. Chances are they are not a good fit.
Can I see examples of your work?
Any reputable company will gladly showcase their work. They will show you examples of their past work, provide you with testimonials, and share their experiences with you. If you receive any pushback when asking this question, don’t just walk away…..run!
Do you include SEO in my website?
Too many times we have seen clients pay lots of money for a website, and then realize it doesn’t come with any SEO. Make sure to verify at the beginning of your conversation with potential website design companies that you also want search engine optimization services. Looking for small business SEO packages? Contact MarketKeep to learn more about our website design and SEO services.
What kind of results can I expect?
A great question to ask when talking about search engine optimization. The website design company should be able to communicate how much your website traffic should increase, what kind of conversion you can expect, and the average load time of your site.
How will this new website help me reach my goals?
A follow-up question to what kind of results you can expect, by asking this question you can start to understand their approach to website design.
Great web designers will approach your project with the goal of, how can I help your business succeed. They will suggest features that you should incorporate into your website, and help you to understand how they will achieve your goals.
How long will it take to design my site?
There is no right answer. But you do want to know how long the entire process will take. A typical website design should take 2 to 4 weeks.
How many revisions are you willing to make?
The best answer is as many as it takes. Reputable website design companies don’t put a limit on revisions during the design process.
What is the design process like?
A two-part question you will want to know how the company communicates with you and also how closely they work with you. Constant communication should be your goal. This helps to keep your projects moving smoothly, organized, and on-time.
8 Questions A Website Design Company in Baltimore Should Ask You:
What does your business do?
To create the best website for your business, you need to partner with a small business website design company that fully understands your business. That is why it is so important to work with a website design company that takes the time to know your business.
During your conversations with them, they should be asking you about the history of your business, the products/services you offer, your team, and even your competitors. All of these questions will help them develop a better understanding of your business, how you operate, and the values your company stands for.
The end result? You are working with a website design company that knows your business, and in the end you have a website that reflects your business.
Do you already have a website?
Sounds like a silly question, but they should ask you this question during your initial discovery call with them, and the reason is two-fold.
The first reason they should ask that question is to determine how much work will be needed. If your company does not already have a website, they will need to put more effort into building one for you. If you are a business with an established website, then your website design company will know that they have an existing structure they can modify.
The second reason they will ask this question is to determine what your likes and dislikes are. By figuring out what you do and do not like about your website they can start to design a site that looks great, functions, and serves your needs properly.
What is the goal of your website?
Any great website design company will ask you what you want to achieve with your website. There are numerous goals a website should have. You should look for a website that generates more leads, increases brand awareness, and develops an engaged target audience.
Who is your target audience?
Your target audience plays an important role in how you design the content for your site. When looking to design a website that drives results, you need to understand your target audience.
The right website design company will help you answer questions regarding your target audience. That way you can have a website that is tailored to maximize conversions.
What makes your company unique?
Every small business is unique. They each have something to offer and separates them from their competitors. Your website design company should be able to identify what makes your company unique and incorporate that into your website design.
Who are your competitors?
Why is it important? Well, they need to design a website that stands out from your competition, so they better understand your competition. By providing your website design company with a list of your competitors, they can help produce a website that looks better and performs better.
What features would you like to add to your website?
It is important in the beginning stages of your website design, that they figure out what features you want to include in your website. These features can focus on how the website looks/feels to ways that keep your target audience engaged. Common items that fall into these categories include email sign-up forms, social media icons, videos, and color schemes.
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