6 Signs You Need Professional Digital Marketing Services
According to smallbiztrends.com the small business owners spend between $5,000 to $20,000 a year on digital marketing. On average this equates to 1% of their annual sales. As a small business owner, your digital marketing budget needs to produce. Whether the goal behind your digital marketing strategy is to grow, or just pay the bills as they come in, marketing needs to produce. So why do small business owners turn to digital marketing? Well, it is easy to track ROI, and the vast majority of people in the United States now start their buying process online. This means that business not only needs to have a solid web presence but one that captures people’s attention and drives them to your store whether virtually or in-person. Because of this small business owners will try the DIY approach to Digital Marketing. It helps keep costs down, and sometimes can work. But what if your digital marketing strategy is not working properly for you? Here are 6 Signs that it may be time to look for professional digital marketing services.
You need professional digital marketing services if your website isn’t seeing good traffic
Website traffic is just as important as foot traffic. In 2019 the amount of traffic that your website sees is almost directly proportional to the number of sales you make. If thousands of people are visiting your website and you have a strong lead conversion strategy, there is a strong chance that most will become customers.
Hiring someone or a team with professional digital marketing services can help boost your website’s traffic. Not only that but they will begin performing audits on your site to determine what you are doing wrong and how to avoid those mistakes in the future.
You need professional digital marketing services if your short on time
You are forgetting to post to your social media accounts. You aren’t sure of the latest trends in digital marketing. These are key signs that you need professional digital marketing services. Running a small business is hard work, and yes in the early days you will need to wear multiple hats. However, as you grow, your digital marketing strategy needs to grow as well. if you are slacking on your digital marketing campaigns, the more your competitors will move past you. Do the right thing and look for professional digital marketing services.
Your business is growing rapidly
Hopefully, there will come a time where your business is expanding rapidly. Maybe your product has finally caught on the market, or your social media presence has grown extensively. With rapid growth comes rapid profits, and those profits should be invested in bringing in more customers.
Your online reputation is taking a hit
84% of customers trust online reviews just as much as referrals. Whether you take your business online or not, people are talking about it. Customers leave reviews on popular websites like Facebook, Yelp, and the BBB. Whether positive or negative small business owners need to respond.
You have hit the marketing wall
When you are running a business and handling the marketing on your own you are responsible for fresh ideas and content. Sooner or later everyone runs out of fresh ideas. Whether from fatigue or just a creative block it happens. Professional Marketing Services can help reenergize your company and more importantly the content it produces. Take the time to meet with potential creative services agencies to learn more about how they can help.
Your competitors are doing better online
Are you constantly seeing your competitors rank higher than you online? Are you surprised by how much nicer their website looks than yours? A digital marketing agency can help you redesign a website, improve your rankings online, help create stronger social media accounts, and find your competitive edge again.
Digital marketing can mean the difference between success and failure. If you do not promote your business on the web, your company won’t grow. But if you have an effective digital marketing strategy, your business will gain an edge online.
MarketKeep is a digital marketing agency for small businesses and start-ups based in Towson, Md. Our goal is to help small business owners plan, place, and optimize their digital marketing strategies. MarketKeep is proud to offer our clients the following services:
Website Design – As a website design company we build websites that represent you and your brand and instantly builds a connection with your customers online. To learn more about our website design capabilities please contact our website designers.
SEO Company – As a Maryland SEO Company, we partner with small businesses to help grow their organic presence online through on-page, off-page, and reputation management techniques. To learn more about our SEO services for small businesses please contact our SEO team.
Pay Per Click Experts – As your SEM Agency MarketKeep will plan, place, and optimize your SEM campaigns so that you are maximizing your SEM campaign. To learn more about our SEM Services please contact our SEM team.
Social Media Management – Tired of running your social media accounts on a daily basis? Not sure what to post? As your Social Media Marketing Assistants MarketKeep will plan, place, and optimize your social media strategies. To connect contact our Social Media Management Team today.
Local SEO – So many of us rely on our phones to find businesses and products that are close by. Don’t miss out on an opportunity to connect with customers in your backyard. As a Local SEO agency MarketKeep helps to position your business online to acquire Local SEO searches. Learn more by contacting our Local SEO Agency Team.