Small Business SEO Services
SEO Keywords for Locksmiths
Unlock new leads with the right strategy using SEO Keywords for Locksmiths.
There’s no getting around it. Your SEO campaign is only as strong as the keywords it targets. For locksmiths, optimizing your website with the right mix of high-traffic and intent-driven keywords will help attract more customers through Google, especially those in urgent need of your services.
In fact, did you know that there are over 550,000 searches per month for “locksmiths” in the U.S. alone? Combine that with local, mobile, and service-specific keywords, and your website could be capturing thousands of leads monthly. All from organic search.
In this guide, we’ll show you:
- The Top SEO Keywords for Locksmiths
- How to choose the best keywords for your business
- Keyword strategy tips to boost Local SEO, PPC performance, and website visibility
How To Choose The Best Locksmith Keywords For Your Business
Before you start stuffing your homepage with every keyword you can find, step back and ask:
1. Who is your ideal customer?
Do you serve residential homeowners, commercial clients, or emergency lockouts? Each audience uses different search terms. For example:
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A homeowner might search “rekey house locks”
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A driver might Google “car key replacement near me”
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A property manager could look for “master key system locksmith”
Knowing your audience helps align your keyword strategy with their needs.
2. Start with Seed Keywords
Think of your most important services:
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“Locksmith near me”
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“Car lockout service”
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“Smart lock installation”
These broad phrases are great starting points. From there, keyword research tools like Google Keyword Planner, Ahrefs, or SEMrush can help you uncover high-volume, low-competition variations.
3. Check Out Your Competitors
Look at local locksmith websites ranking in the top 3 Google results. What keywords are they using in their title tags, headings, and blog content? Use tools like SEMrush’s Domain Overview or Ahrefs Site Explorer to reverse-engineer their strategy.
4. Don’t Overlook Long-Tail Keywords
91.8% of all Google searches are long-tail keywords. These may not get thousands of searches per month, but they attract users who are ready to buy, like:
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“How much does it cost to change a lock on a front door?”
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“Best smart lock for Airbnb rental”
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“Locksmith for lost key fob replacement in Sarasota FL”
These are high-converting and great for blog content or FAQ sections.
Does Your Website Generate New Business For You?
- Do you know how to drive new customers to your website?
- Do you know what search terms your customers are using?
- Do you know where your website currently ranks online?
- Do you know what your competitors are doing to drive new business online?
Fill out the form below to get the answers to these questions!
Top Locksmith SEO Keywords by Category
Organizing your keywords into categories makes it easier to build pages and campaigns around them:
General Locksmith Keywords
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locksmith near me
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emergency locksmith services
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24 hour locksmith
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mobile locksmith
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residential locksmith
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commercial locksmith
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locksmith open now
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locksmith services
Local SEO Keywords (Insert Your City/Town)
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locksmith in Sarasota FL
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emergency locksmith Sarasota
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car locksmith Sarasota
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24 hour locksmith near me
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house locksmith in [City Name]
Automotive Locksmith Keywords
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car key replacement
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car locksmith near me
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transponder key programming
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key fob replacement
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locked keys in car
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ignition repair locksmith
Residential Locksmith Keywords
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house lockout service
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change locks on house
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rekey house locks
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smart lock installation
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deadbolt installation
Commercial Locksmith Keywords
- commercial lock installation
- Access Control Locksmith
- high-security lock systems
- office lockout service
- master key systems
Emergency/Urgency-Based Keywords
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emergency locksmith near me
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24/7 locksmith services
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urgent locksmith near me
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locksmith open now
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lockout help
Long-Tail Keywords for Blog or Content Strategy
- how to get back into your house without a key
- what to do if you’re locked out of your car
- cost of rekeying vs changing locks
- how to choose a smart lock
- locksmith for evictions in [City Name]
- best locksmith for landlords
Using SEO Keywords for Locksmiths Effectively
Once you’ve identified your core keywords, it’s time to put them to work:
1. Website Optimization
Use your target keywords in:
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Title Tags & Meta Descriptions
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H1/H2 Headers
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Page URLs
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Alt Text for Images
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Internal Linking Anchors
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2. Build Location-Specific Pages
If you serve multiple towns or cities, build a page for each:
“Locksmith in Annapolis, MD” | “24 Hour Locksmith in Glen Burnie”
3. Optimize Your Google Business Profile
This is critical for Local SEO. Ensure your profile uses the keywords your customers are searching (e.g. “Car Locksmith Baltimore”).
4. Content Strategy
Start a blog. Each post should target a long-tail keyword or customer question:
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“How do I program a key fob?”
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“What locksmith services are covered by insurance?”
Does Your Website Generate New Business For You?
- Do you know how to drive new customers to your website?
- Do you know what search terms your customers are using?
- Do you know where your website currently ranks online?
- Do you know what your competitors are doing to drive new business online?
Fill out the form below to get the answers to these questions!
The 50 Best SEO Keywords for Locksmiths (2024)
| Keyword | Avg. Monthly Searches | Competition |
| locksmiths | 550,000 | Low |
| locksmith near me | 1,000,000 | Low |
| emergency locksmith | 12,100 | Low |
| pop a lock near me | 14,800 | Low |
| car locksmith near me | 90,500 | Low |
| emergency locksmith near me | 5,400 | Low |
| cheap locksmith near me | 22,200 | Medium |
| car key replacement near me | 33,100 | Low |
| mobile locksmith near me | 22,200 | Low |
| car key replacement | 40,500 | Medium |
| 24 hour locksmith | 18,100 | Low |
| local locksmith | 9,900 | Low |
| car locksmith | 33,100 | Low |
| auto locksmith near me | 90,500 | Low |
| mobile locksmith | 14,800 | Medium |
| local locksmith near me | 4,400 | Low |
| 24 hour locksmith near me | 12,100 | Low |
| key maker near me | 49,500 | Low |
| key cutting near me | 22,200 | Low |
| popalock | 49,500 | Low |
| auto locksmith | 27,100 | Low |
| automotive locksmith | 27,100 | Low |
| automotive locksmith near me | 90,500 | Low |
| locksmith near me open now | 3,600 | Low |
| locksmith services | 9,900 | Low |
| car keys made near me | 8,100 | Medium |
| cheap locksmith | 5,400 | Medium |
| keys made near me | 49,500 | Low |
| lost car keys | 5,400 | Medium |
| lost car key replacement | 4,400 | Low |
| nearest locksmith | 8,100 | Medium |
| car unlock service | 6,600 | Medium |
| key replacement near me | 9,900 | Low |
| aaa locksmith | 4,400 | Low |
| car key maker near me | 4,400 | Medium |
| key smith near me | 5,400 | Low |
| car key locksmith | 8,100 | Medium |
| 24hr locksmith | 1,000 | Low |
| car key cutting near me | 4,400 | Low |
| mobile car key replacement near me | 1,900 | Medium |
| smith lock | 1,300 | Medium |
| key duplication near me | 135,000 | Low |
| locksmith in my area | 3,600 | Low |
| door lock repair near me | 590 | Medium |
| locksmith prices | 5,400 | Medium |
| car lockout service | 3,600 | Medium |
| lock opener near me | 170 | Low |
| lock out service | 2,400 | Low |
| safe locksmith near me | 2,400 | Low |
| mobile car locksmith near me | 2,400 | Medium |
The 50 Best SEO Keywords for Locksmiths (2023)
| Keyword | Avg. Monthly Searches | Competition |
| locksmiths | 550,000 | Medium |
| locksmiths near me | 550,000 | Medium |
| car key replacement | 27,100 | High |
| car locksmith near me | 27,100 | Medium |
| car locksmith | 27,100 | Medium |
| auto locksmith near me | 14,800 | Medium |
| auto locksmith | 12,100 | Medium |
| 24 hour locksmith | 12,100 | Medium |
| mobile locksmith | 12,100 | Medium |
| cheap locksmith near me | 14,800 | High |
| pop a lock near me | 12,2100 | Medium |
| emergency locksmith | 4,400 | Medium |
| automotive locksmith | 12,100 | Medium |
| local locksmith | 8,100 | Medium |
| car key replacement near me | 9,900 | Medium |
| automotive locksmith near me | 9,900 | Medium |
| mobile locksmith near me | 8,100 | Medium |
| key makers near me | 27,100 | Low |
| a1 locksmith | 6,600 | Low |
| lost car keys | 5,400 | Medium |
| 24 locksmith near me | 6,600 | Medium |
| cheap locksmith | 6,600 | High |
| locksmith services | 4,400 | High |
| rekey locks | 6,600 | Medium |
| car key locksmith | 6,600 | Medium |
| nearest locksmith | 6,600 | Medium |
| keysmith near me | 3,600 | Medium |
| emergency locksmith near me | 1,900 | Medium |
| rekey | 2,900 | Low |
| local locksmith near me | 2,400 | Medium |
| key replacement near me | 2,900 | Medium |
| car unlock service | 4,400 | Medium |
| locksmith prices | 1,900 | Medium |
| locksmith near me now | 2,400 | High |
| bmw key replacement | 2,400 | High |
| lost car key replacement | 2,400 | Medium |
| key locksmith | 3,600 | Medium |
| affordable locksmith | 1,900 | Medium |
| honda key replacement | 2,900 | High |
| the lock shop | 880 | Low |
| locksmith in my area | 3,600 | Medium |
| cheap car key replacement near me | 1,900 | High |
| car key repair | 880 | High |
| cheap car key replacement | 1,600 | High |
| lock change | 2,900 | High |
| lock shop near me | 1,000 | Low |
| lock and key near me | 1,900 | Medium |
| lockout service | 2,900 | Medium |
| locksmith cost | 1,600 | Medium |
| locksmith shop near me | 1,000 | Medium |
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Utilizing the Top SEO Keywords for Locksmiths
The key to ranking well when it comes to the top SEO keywords for locksmiths lies within 7 key components.
1. Making sure that your website is mobile-friendly, fast, and secure.
2. Incorporating your SEO keyword into top search results related to locksmiths.
3. Optimizing your website’s content, title tags, headings, and meta descriptions for your keyword.
4. Claiming and optimizing your Google My Business Profile completely.
5. Claiming and filling out your local directly listings with the same consistent NAP (Name, Address Phone Number).
6. Creating a key-phrase-optimized blog that contains high-quality content that is updated regularly.
7. Using photos and videos in your text that have been properly optimized with your SEO keywords for locksmiths.
Local SEO For Locksmiths
Get found in your neighborhood and surrounding cities
Local SEO is one of the most important components of SEO for locksmiths. Why? Because most searches are location-specific and happen on mobile devices. When someone searches “locksmith near me,” your goal is to be in the top 3 map pack results.
How to Improve Local SEO
Claim and fully optimize your Google Business Profile (GBP)
- Use your exact business name, address, and phone number (NAP).
- Choose the right categories: Locksmith, Emergency Locksmith, Auto Locksmith.
Add high-quality photos of your van, tools, team, and storefront.
Regularly post updates (offers, blogs, FAQs).
- Get Google Reviews (and respond to them)
- Encourage happy customers to leave reviews.
- Respond to all reviews with gratitude and professionalism.
- Use keywords in responses when appropriate (e.g., “Thanks for using our emergency locksmith services in Sarasota!”).
List your business in top directories
- Make sure your NAP is consistent across Yelp, Angi, Bing Places, Apple Maps, and other local directories.
Create local service pages
- Build a unique landing page for each service area:
“Locksmith in Baltimore”, “24 Hour Locksmith Glen Burnie”, etc. - Include city-specific keywords and local landmarks.
On-Page SEO For Locksmiths
Optimize your website for speed, content, and keyword targeting
On-page SEO is about making your website search engine-friendly and user-focused. When Google can easily understand your site and users find it helpful, your rankings improve.
How to Improve On-Page SEO
Use SEO Keywords in Key Places
- Page Titles: Emergency Locksmith Near Me | [Your Company Name]
- Meta Descriptions: Summarize the page using high-intent keywords.
- Headings (H1, H2): Use keyword-rich headers like “Fast Car Key Replacement in [City]”.
- Body Content: Include keywords naturally—avoid stuffing.
Create Keyword-Optimized Service Pages
Instead of one generic services page, break it down into focused pages like:
- Auto Locksmith Services
- Commercial Lock Installation
- Smart Lock Installation
Improve Page Speed and Mobile Responsiveness
- Use tools like PageSpeed Insights and GTmetrix to test your site speed.
- Ensure your site looks great and functions smoothly on phones.
Add Schema Markup (Local Business Schema):
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Schema helps search engines understand your business.
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Use Google’s Structured Data Markup Helper to add schema to your pages.
Optimize Images:
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Compress image files for faster load times.
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Use descriptive filenames and alt text:
locksmith-baltimore-van.jpg→ Alt: “Mobile Locksmith Van in Baltimore”
Off-Page SEO For Locksmiths
Build authority and trust with Google and your customers
Off-page SEO involves strategies that happen outside of your website to increase your online authority. The more reputable sites that link to yours, the more trustworthy Google believes your business is.
How to Improve Off-Page SEO
Building Backlinks
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Submit your business to relevant directories: Chamber of Commerce, HomeAdvisor, Angi, etc.
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Partner with local blogs or news sites to write guest articles or provide quotes.
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List your services on niche websites (locksmith forums, real estate blogs).
Use Social Media to Share Your Content
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Share blog posts, service promotions, and customer testimonials.
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Use hashtags and geotags:
#LocksmithBaltimore #24HourLocksmithMD.
Engage in Local Community Events (Digitally)
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Sponsor a local event and ask for a backlink from their website.
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Join a local business networking group that includes a business directory online.
Ask for Links from Satisfied Customers :
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If you work with property managers or realtors, ask them to link to your business on their partner/vendor pages.
Monitor Your Backlink Profile:
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Use tools like Ahrefs, SEMrush, or Moz to track new and lost links.
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Disavow harmful/spammy links through Google Search Console if necessary.
Pro Tip: Tie It All Together With Google Analytics
Track your performance by monitoring:
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Which keywords are bringing traffic
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Which pages get the most visitors
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What search terms trigger your Google Business Profile
By tying in tools like Google Analytics, Google Search Console, and Google Business Profile Insights, you can refine your SEO strategy over time and continue climbing the ranks.
FAQ Section – SEO Keywords for Locksmiths
What are good SEO Keywords?
Good SEO keywords are the phrases your potential customers are actively searching for online. For locksmiths, this includes terms like “locksmith near me,” “emergency locksmith,” “car key replacement,” or “24 hour locksmith in [Your City].” At MarketKeep, we help locksmiths identify high-intent keywords based on search volume, competition, and local relevance to attract more qualified leads.
What is locksmith SEO?
Locksmith SEO is the process of optimizing your website and online presence so your business appears at the top of search engine results when people search for locksmith services. It includes using the right keywords, improving your Google Business Profile, building local citations, and creating helpful content that builds trust. At MarketKeep, we specialize in helping locksmiths rank higher on Google and generate consistent, local traffic.
How to promote a loccksmith business?
To promote a locksmith business online, you should:
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Optimize your website with local SEO keywords
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Create a Google Business Profile and keep it updated
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Ask happy customers to leave Google reviews
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Run Google Ads targeting urgent locksmith needs
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Post helpful content on your blog and social media
MarketKeep can build a promotion strategy tailored to your service area and customer needs to help you stand out.
How to Choose Keywords for SEO?
Choosing the right SEO keywords starts with understanding what your ideal customer is searching for. You want to find a mix of high-volume, low-competition, and local-intent keywords like “locksmith open now” or “lock rekey service in [City].” We use keyword research tools and real-world data to help locksmiths like you choose keywords that convert into phone calls and leads.
How many keywords should a locksmith website target?
Each page on your locksmith website should focus on one main keyword and a few closely related terms. For example, your homepage might target “locksmith in Baltimore,” while a service page could focus on “car key replacement Baltimore.” At MarketKeep, we build keyword strategies that balance visibility and focus to avoid keyword cannibalization and maximize your ranking potential.
Do Google reviews help locksmith SEO?
Absolutely. Google reviews are one of the strongest local SEO ranking factors. Positive reviews that include your keywords (like “quick emergency locksmith in Baltimore”) signal trust and relevance to Google. We help our locksmith clients set up automated review requests and respond to reviews in ways that improve both rankings and customer trust.
Why is local SEO important for locksmiths?
Local SEO ensures your business shows up in searches like “locksmith near me” or “emergency locksmith in [City].” Since most locksmith services are urgent and location-based, local visibility is critical. At MarketKeep, we optimize your Google Business Profile, directory listings, and website content so your business becomes the first one customers find when they need help fast.
Why is local SEO important for locksmiths?
MarketKeep helps locksmiths grow by creating custom marketing plans that generate leads and build trust online. From SEO and Google Ads to website updates and content creation, we help you stay visible, credible, and competitive. Our goal is simple: help you show up in the moments that matter most—when customers need a locksmith fast.
