410-600-3156 team@marketkeep.com

Small Business SEO

SEO Keywords for Fitness Centers

Ready to start connecting with customers online?

Learn which keywords to utilize in order to drive traffic to your website

Why Does Search Engine Optimization Matter?

  • 92% of all traffic online starts with a search.
  • The top search result on Google gets 28% of clicks, while websites on the second page of searches receive less than 1% of all clicks.
  • 75% of people who use search engines do not scroll past the 1st page

Top SEO Keywords for Fitness Centers

 There is no getting around it, any SEO campaign you run for your fitness center, no matter how brilliantly executed, stands or falls based on your target keywords. If your company has selected the right keywords, you will get more and more organic website traffic from Google as time goes on. Choose the wrong keywords, and your competition will surpass you. But there is plenty to be excited about! Did you know that there are over 18,000,000 U.S. based online searches for fitness centers? By optimizing your website with the Top SEO keywords for fitness centers you are providing yourself with inbound leads that will only serve to complement the ones you generate through referrals and traditional advertising methods. Here are the Top SEO Keywords for fitness centers in the United States courtesy of the Google Keyword Planner

Ready to Improve Your Search Visibility Online? Get Your Free SEO Report!

Each report is hand-crafted by a team member at MarketKeep and comes with a customized video that walks you through your report visually. That way we can help you understand how your business is performing online, and what you can do better in order to connect with your customers in the moments that matter to them. 

  • This field is for validation purposes and should be left unchanged.

The 50 Best SEO Keywords for Fitness Centers – 2025

Keyword  Avg. Monthly Searches Competition
gym 3,350,000 Low
near gym near me 2,240,000 Low
gyms near me 1,830,000 Low
fitness gyms near me 1,830,000 Low
fitness clubs near me 1,830,000 Low
orangetheory gym 673,000 Low
fitness center 110,000 Low
boxing gym near me 110,000 Low
golds gym near me 110,000 Low
fitness centers near me 110,00 Low
equinox gym near me 110,000 Low
fitness center with pool near me 110,000 Low
fitness near me gym 110,000 Low
fitness facilities near me 110,000 Low
exercise facilities near me 110,000 Low
womens gym 90,500 Low
YMCA gyms 90,500 Low
24 hour gyms near me 74,000 Low
24 hour gym 74,000 Low
24 hr gym 74,000 Low
24 fitness gym 74,000 Low
member gym 74,000 Low
gym memberships near me 49,500 Medium
24 hr gym near me 49,500 Low
24 hour fitness gym 49,500 Low
gym equinox 49,500 Low
cheap gyms near me 40,500 Medium
lifetime gym 40,500 Low
affordable gyms near me 40,500 Medium
gym passes 40,500 Low
life gym 40,500 Low
best gyms near me 33,100  Low
gyms with childcare near me 33,100 Low
nice gyms near me 33,100 Low
top rated gyms near me 33,100 Low
childrens gym 33,100 Medium
private gyms near me 27,100 Low
valley fitness 27,100 Low
gyms with childcare 22,200 Low
women only gym 22,200 Low
ladies only gym 22,200 Low
female only gym 22,200 Low
gyms that have daycare 22,200 Low
health clubs near me 18,100 Low
fitness gym 18,100 Low
women’s gym near me 18,100 Low
good gyms near me 18,100 Low
fitness studios near me 18,100 Low
gyms open near me 18,100 Low
female gyms near me 18,100 Low

The 50 Best SEO Keywords for Fitness Centers – 2023

Keyword  Avg. Monthly Searches Competition
gym 2,240,000 Low
gym near me 1,830,000 Low
planet fitness near me 673,000 Low
LA fitness near me 246,000 Low
the gym 27,100 Low
home gym 74,000 High
planet fitness hours 135,000 Low
anytime fitness near me 90,500 Low
crossfit near me 110,000 Low
LA fitness hours 110,000 Low
boxing classes near me 74,000 Low
boxing gyms near me 165,000 Low
24 hour fitness near me 110,000 Low
kick boxing near me 74,000 Low
gold gym 823,000 Low
tonal gym 60,500 High
boxing near me 60,500 Low
golds gym near me 60,500 Low
planet fitness membership 60,500 Low
city fitness 14,800 Low
gym membership 40,500 Low
bungee fitness 22,200 Low
fitness near me 60,500 Low
club fitness  60,500 Low
ladies gym near me 1,000 Low
boxing gym 90,500 Low
fitness factory 27,100 Low
gym workout 18,100 High
crunch fitness near me 33,100 Low
gym near me with fees 210 Low
la fitness membership 27,100 Low
gyms open near me 18,100 Low
ultimate fitness 4,400 Low
best gym near me 27,100 Low
health and fitness 12,100 Low
planet fitness locations 40,500 Low
fitness classes near me 27,100 Low
spin classes near me 40,500 Low
fitness center 74,000 Low
tru fit 74,000 Low
fitness center near me 60,500 Low
smart gym 1,900 High
boxing classes 27,100 Low
power gym 1,600 Medium
crossfit gyms near me 33,100 Low
blink fitness near me 22,200 Low
fitness gym 12,100 Low
anytime fitness price 9,900 Low
back exercises gym 6,600 Medium
smart fitness 2,900 High

The 50 Best SEO Keywords for Fitness Centers – 2022

Keyword  Avg. Monthly Searches Competition
gym 1,000,000 Low
gym near me 1,220,000 Low
planet fitness near me 368,00 Low
fitness 201,000 Low
LA fitness near me 165,000 Low
crossfit near me 135,00 Low
24 hour fitness near me 110,000 Low
fitness near me 60,500 Low
anytime fitness near me 60,500 Low
home gym 49,500 High
fitness center 40,500 Low
planet fitness membership 49,500 Low
fitness center near me 49,500 Low
golds gym near me 49,500 Low
powerhouse gym 33,100 Low
anytime fitness cost 33,100 Low
LA fitness membership 33,100 Low
reddit fitness 22,200 Low
LA fitness guest pass 27,100 Low
spin classes near me 40,500 Low
gym workout 18,100 Medium
24 hour gym 27,100 Low
crossfit gyms near me 27,100 Low
fitness factory 22,200 Low
kickboxing classes 22,200 Low
24 hour gym near me 27,100 Low
fitness classes near me 18,100 Low
muscle and fitness 18,100 Low
kickboxing classes near me 18,100 Low
nearby gym 22,200 Low
mma gym 14,800 Low
workout classes near me 18,100 Low
health club 12,100 Low
cheap gyms near me 14,800 Medium
youfit near me 18,100 Low
muscle beach 12,100 Low
crossfit gym 14,800 Low
leg day workout 14,800 Low
gyms around me 14,800 Low
best gym near me 12,100 Low
mens fitness 14,800 Low
fitness gym 9,900 Low
anytime fitness price 12,100 Low
fitness gym near me 14,800 Low
bodyboss 9,900 High
24 hour fitness membership 14,800 Low
city fitness 8,100 Low
kids gym 14,800 High
solar panel distributor 390 High
edward jones financial 590 Low

Ready To Get Started?

Learn about our small business SEO Services

& SEO  Packages And How Your Site Can Rank Higher.

Utilizing the Top SEO Keywords for  fitness centers

The key to ranking well when it comes to the top SEO keywords for accountants lies within 7 key components.

1. Making sure that your website is mobile-friendly, fast, and secure.

2. Incorporating your SEO keyword into top search results related to fitness centers.

3. Optimizing your website’s content, title tags, headings, and meta descriptions for your keyword.

4. Claiming and optimizing your Google My Business Profile completely.

5. Claiming and filling out your local directly listings with the same consistent NAP (Name, Address Phone Number).

6. Creating a key-phrase-optimized blog that contains high-quality content that is updated regularly.

7. Using photos and videos in your text that has been properly optimized with your SEO keywords for fitness centers.

The Three Steps You Need to Take to Rank Well 

Ranking your website to be the #1 search result in your area involves a number of key components, and executing those strategies correctly each and every time. As small business owners, we understand that our websites need to be optimized and indexed correctly, but here are the three main factors to consider.

Local SEO – Your website needs to be optimized for local searches. Local SEO helps you to target customers searching within a specific geographic location. This is important because 33% of all clicks, go to the top 3 search results on the 1st page of Google. So if you have optimized your website for local SEO, you will automatically guarantee yourself a share of 33% of all online searches for keywords relating to your business. Here at MarketKeep, we will do the work necessary to boost your ranking online.

Our first step is to determine which keywords will be the most valuable to your company.  From there we create content based on these keywords to help entice clients. Our 3rd step is to optimize your Google Business Profile so that your business appears in local maps searches as well as general search results. Finally, we will tie it all together through Google Analytics, to ensure that you can track and monitor the success of your Local SEO campaign.

On-Page SEO – A big part of our SEO services for fitness centers around on-page SEO. On-page SEO is the practice of optimizing each page of your website in order to rank higher in search results and earn more relevant traffic in search engines. That means optimizing each service you offer so that you can rank in the top search results not only for your companies names but important searches related to the services you offer as well. We will also work on optimizing your meta tag titles and meta tag descriptions so that they successfully articulate what your firm does.

Off-Page SEO – Have you ever noticed that when you search for your firm in one location versus another you might rank differently? That is directly related to what is called, your Domain Rating. That is how strong of a website you have organically. Our off-page SEO services for fitness centers focus on finding high-quality websites to help link back towards your website. This link building strategy helps to ensure that no matter where you are searching from geographically, your website can be found in the top places.

About MarketKeep

MarketKeep is a digital marketing agency for small businesses and start-ups based in Towson, Md. Our goal is to help small business owners plan, place, and optimize their digital marketing strategies. MarketKeep is proud to offer our clients the following services:

Website Design – As a website design company we build websites that represent you and your brand and instantly builds a connection with your customers online. To learn more about our website design capabilities please contact our website designers

SEO Company – As a Maryland SEO Company, we partner with small businesses to help grow their organic presence online through on-page, off-page, and reputation management techniques. To learn more about our SEO services for small businesses please contact our SEO team

Pay Per Click Experts – As your SEM Agency MarketKeep will plan, place, and optimize your SEM campaigns so that you are maximizing your SEM campaign. To learn more about our SEM Services please contact our SEM team

Social Media Management – Tired of running your social media accounts on a daily basis? Not sure what to post? As your Social Media Marketing Assistants MarketKeep will plan, place, and optimize your social media strategies. To connect contact our Social Media Management Team today. 

Local SEO – So many of us rely on our phones to find businesses and products that are close by. Don’t miss out on an opportunity to connect with customers in your backyard. As a Local SEO agency MarketKeep helps to position your business online to acquire Local SEO searches. Learn more by contacting our Local SEO Agency Team